Your Experts
in Online Marketing and eCommerce
Establishing a credible and consistent online identity is critical to reaching your target audience.
Today’s businesses need a reputable digital presence to keep pace. A well-built, secure, and thoughtfully-managed website is an absolute must. But often, that’s just the start. A comprehensive website incorporates sound SEO principles, smart UX integration, and is best complemented by steady social media, targeted digital advertising, and regular email communication. For some, it also means delivering an intuitive and engaging eCommerce experience.
For a monthly rate that matches both need and budget, TRG oversees all aspects of a client’s digital marketing. And while the scope may vary by company, in all cases we ensure a strong online footprint – one that portrays professionalism while communicating key messages.
CLIENT SPOTLIGHT
Since its founding in 1985, Rolled Threads Unlimited has established a reputation in the metals industry as a premier thread rolling job shop with unsurpassed expertise and the broadest range of capabilities. They produce fully threaded bar, custom machined parts, fully threaded and double ended studs, bolts, lead screws, and specialty fasteners. Rolled Threads Unlimited is capable of thread rolling carbon and alloy steel, brass, copper, aluminum, and stainless steel.
CHALLENGE
Rolled Threads Unlimited reached out to TRG Marketing after becoming disenchanted with trade shows and their high costs and increasingly lackluster results. With a dated brand and a limited digital footprint, they knew they needed additional support in building brand awareness and driving leads to their website. Rolled Threads Unlimited redeployed dollars previously spent on trade shows into an ongoing partnership with TRG.
SOLUTION
TRG helped Rolled Threads modernize their brand and logo for the digital world, made related website updates, and developed several robust digital ad campaigns on Google and LinkedIn. TRG then continued its work for Rolled Threads in the areas of website management, monthly blogs, social media, e-newsletters, and marketing counsel, ensuring their strong digital footprint.
RESULTS
Since partnering with TRG, Rolled Threads Unlimited has seen growth in both customer size and quality. A part of that growth has stemmed from an increase in their annual website traffic. Meanwhile, Rolled Threads now sees more than double the number of monthly web-based leads than prior to TRG’s engagement.